Marketing Manager -B2B Events (Maternity)

Home/Marketing Manager -B2B Events (Maternity)

Marketing Manager -B2B Events (Maternity)

Competitive DOE
Published
02/01/2021
Location
Bath or remote, United Kingdom
Category
Job Type

Description

Summary

An exciting opportunity for an Marketing Manager to join a successful, global B2B publisher and global events organiser. The role offers the possibility to be either office-based in Bath, UK or remotely based.

The Company

The company has a strong shared sense of purpose, fuelled by expert and motivated staff who want to make a difference with their work. They are looking for an individual with drive, enthusiasm and passion. In return, you will find this company a stimulating place to work and progress your career.

Pros

  • Fast-growing B2B professional intelligence and global events provider
  • A dynamic, friendly team based in heart of Bath (interim working from home due to COVID-19)
  • Reporting to the head of marketing and taking responsibility for marketing a global and world leading portfolio of events along with additional membership campaigns and projects
  • Working across different departments including events, editorial, sales and customer success
  • Build your marketing skills and knowledge of related systems and processes from an experienced and successful marketing team
  • Working as part of a marketing team of 8 people, opportunities to develop and take on interesting projects
  • Strong company purpose to help and enable businesses to create safer products

Job functions and responsibilities

  • Managing a small events marketing team to run multi-channel marketing campaigns for conferences, training, eLearning and webinars to achieve revenue targets
  • Planning and reviewing the events marketing strategy and taking a proactive role in improving campaigns and identifying new opportunities such as special offers, new channels, audiences and segments
  • Contributing to weekly events marketing meetings and providing input and direction where required for the marketing and events teams
  • Copywriting, editing and proof-reading email campaigns, landing pages, brochures, social media etc. for final sign off
  • KPIs, reporting and analysis, and identifying when changes / improvements are needed
  • Managing and working on additional marketing campaigns and projects around Chemical Watch membership, reports and guides, advertising and sponsorship
  • Line management of the marketing assistant and marketing executive within the team
  • Participating on other marketing projects including lead gen, nurturing and managing the qualification (MQL) process
  • Overseeing design, production and delivery of promotional materials
  • Delivering product demonstrations via webinar and occasionally at in-person events
  • Staying up to date on latest marketing techniques and trends

Skills and experience

  • At least 3 years’ demonstrable events marketing experience working in a similar role within a digital marketing team preferably supported by a relevant degree or diploma
  • Strong experience in email marketing plus familiarity with other marketing channels including social media, content marketing, webinars, PPC, SEO, conferences and partnerships
  • Excellent copywriting and proofreading skills, and high attention to detail
  • Practical experience using CRM, CMS and marketing systems (email, automation, data)
  • Strong communication and teamwork skills
  • Line management experience
  • Good organisation and planning skills
  • Ability to pick up and work with technical subject matter
  • Interest in circular economy and sustainability a bonus

Benefits and package

Competitive salary, 25 days annual holiday, 9-5 (or 8-4) working hours, casual dress code, strong corporate culture with passion for sustainable living and working. The role is to start from Feb onwards (approx) for 9 months. 4 days a week considered.

 

Apply
Drop files here browse files ...

Related Jobs

About the Author:

Recent Jobs

Account Manager (Suit AM or Customer Success Manager)
Bath or remote considered, United Kingdom
Business Development Exec
Shrewsbury, United Kingdom
Principal Global Resin Analyst
Bristol, United Kingdom
Analyst Consultant - Plastic industry or similar (not a finance role)
Bristol or possible remote working, United Kingdom
Sales Development Executive
Bath or remote, United Kingdom
Marketing Manager -B2B Events (Maternity)
Bath or remote, United Kingdom
Account Manager - friendly team, global client base
Shrewsbury/BATH, United Kingdom
Data Research Analyst - remote based or Bath/Shrewsbury
Remote based or Bath/Shrewsbury, United Kingdom
Desk editor Asia Pacific based Singapore, Kuala Lumpur or the UK (remote)
Singapore, Kuala Lumpur or the UK, United Kingdom
International Business Development Manager - office/remote based
Bath/Shrewsbury or remote, United Kingdom
Market Intelligence Consultant
Bristol, United Kingdom
Exhibition Sales Executive
Bristol, United Kingdom
International Event Sales Manager
Bristol, United Kingdom

Job Alerts

Job Categories

Are you sure you want to delete this file?
/