Digital Marketing Assistant

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Digital Marketing Assistant

Competitive DOE
Published
02/01/2021
Location
Bath, United Kingdom
Category
Job Type

Description

Summary

This is an exciting opportunity for an ambitious Digital Marketing Assistant to join a successful, global B2B publisher. The role is based in their Bath office but will temporarily be based from home due to Covid-19.

Pros

  • Fast-growing B2B intelligence provider
  • A dynamic, friendly team
  • Working across different departments including events, editorial and customer success
  • Build your marketing skills and knowledge of related systems and processes from an experienced and successful marketing team
  • Working as part of a marketing team of 8 people, opportunities to develop and take on interesting projects
  • Strong company purpose

Job functions and responsibilities

Full mix marketing with a focus on email, social media, content marketing and conferences in support of our member services, international conferences and training, webinar campaigns and eLearning offering. Including:

  • Email - co-ordinating, setting up and sending marketing and subscriber emails
  • Social media - drafting and scheduling weekly social media posts on Twitter, LinkedIn and Facebook
  • Proofing and copywriting - reviewing marketing copy and drafting copy when needed.
  • Partnerships - researching and approaching 3rd party events for potential media partnerships and drafting agreements where needed
  • Support the MQL (marketing qualified lead) process by processing incoming leads from various sources
  • Carry out list building, research and enrichment for marketing and sales campaigns
  • Review and keep automated email marketing series up to date. Exporting data for email marketing and sales campaigns
  • Update website pages and download leads/data from website
  • Manage regular KPI reports, for example social media, event sales, etc.
  • Ad hoc marketing campaign management
  • Support - managing marketing material quantities needed for events, setting up webinar surveys, collating post-event campaign reports

Skills and experience

The successful Marketing Assistant will have the following demonstrable experience:

  • Relevant degree or similar qualification OR 1 min year experience in a similar position
  • Experience using email marketing systems
  • Strong social media knowledge and experience
  • Highly organised and able to work on own initiative
  • Excellent written & verbal communication skills
  • Self-motivated and results driven, and a desire to achieve beyond expectations
  • Interest in sustainability is preferred but not essential.

Benefits and package

Competitive salary, 25 days annual holiday, 9-5 (or 8-4) working hours, casual dress code, strong corporate culture with passion for sustainable living and working.

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